Sometimes it doesn’t take much to kick something off: a few shared interests, relaxed group rides, maybe a beer or two – and suddenly a casual “We really should…” turns into “Let’s just do it!”. That’s exactly how Le Pressi, a cycling community from Austria, was born. What started as a loose group of friends gradually grew into a real club – built on friendship, passion, and a good dose of humor.
“We don’t take ourselves too seriously.”
What makes them stand out from other communities? Above all, their laid-back attitude. With Le Pressi, it’s not about who has the most kilometers in their legs or the sharpest bike skills. What counts is the joy of joining in and experiencing cycling together – lots of fun, zero pressure.
The name sounds Italian, even international – but it actually comes from something very ordinary. At one of their first meetups, the founding members were sitting together over espressos, playing around with words. At some point, “Le Pressi” came up – short, catchy, likeable. Everyone laughed, the name stuck, and it’s been their trademark ever since.
The highlight: lilac on the road
Alongside the big cycling marathons in Austria, this year brought an absolute highlight: their very own Lilac Collection. It started with casual wear and – thanks to CUORE – is now also available as a full cycling kit for the entire community. Freshly arrived, the new colors are already rolling through the streets on their rides.
“We’re proud that the energy and attention to detail that went into the design can truly be felt in the final product – and that it makes every ride a real eye-catcher.”
Le Pressi first discovered CUORE at the Ötztal Cycling Marathon 2024. What won them over wasn’t just the product quality, but also the endless design possibilities and the personal exchange throughout the process.
The jersey design deliberately breaks with their traditional club colors – black, white, and gold. Inspired by lilac, the season’s trend color, it blends floral elements with alpine motifs. The mountains symbolize the community’s founding roots and serve as a visual reminder of where it all began. A jersey that doesn’t just stand out – but also tells a story.
Le Pressi shows how a genuine community can grow out of the simple joy of cycling – welcoming anyone who loves shared kilometers, good coffee, and a touch of lilac in their life. And if you want to ride in lilac too, you can easily order through the Le Pressi Team Shop.
