From Tokyo to Paris, our journey with USA Cycling has been one of passion, precision, and performance. Since 2021, Cuore has proudly served as the official apparel partner of USA Cycling’s National Team, creating world-class kits that carried American athletes to the sport’s highest stages.
Throughout this partnership, USA Cycling athletes have earned more than 60 medals at the Olympic Games and World Championships. Each success represents not only the pursuit of victory but the dedication, resilience, and heart that define our sport.
Highlights of a Golden Era
At the Paris 2024 Olympic Games, American athletes delivered unforgettable performances. Kristen Faulkner’s gold medal in the women’s road race marked Team USA’s first in 40 years, a powerful moment that will inspire generations to come. On the mountain bike course, Haley Batten captured silver, showcasing the strength and spirit that have come to define USA Cycling’s new era of excellence.
These triumphs joined a growing legacy that began with the Tokyo 2021 Olympic Games, where American cyclists first took the world stage in Cuore apparel. From road to track, BMX to cyclocross, mountain to downhill, our apparel has been tested and proven by the best. Every seam, stitch, and detail reflected our shared belief that performance begins with purpose.
A Partnership Built on Shared Values
“Working with USA Cycling has been an incredible experience built on shared goals and mutual respect,” said Chris Munro, COO at Cuore of Switzerland, Inc. “Together, we’ve celebrated victories that reflect not only the dedication of the athletes but also the precision and performance behind every garment we create. This partnership has challenged and inspired us to deliver our best work, and we are proud of what we have achieved together.”
Looking Back, Moving Forward
As our official partnership concludes at the end of 2025, we look back with pride and deep gratitude. Together, we have celebrated podiums, breakthroughs, and moments of pure determination that define the human side of elite sport.
We thank USA Cycling, every athlete, and all who supported this collaboration built on trust and ambition. Their achievements remind us why we do what we do: to create apparel that empowers riders of every level to chase their own finish line.
This chapter is closing, but the ride continues. The road ahead is full of possibility, and we remain committed to innovation, quality, and the pursuit of excellence that moves cycling forward.